Need Seed
Overview
“Not being able to identify and leverage technologies outside the core business will be a lost opportunity. It’s not always possible for organizations to achieve this on their own for various reasons viz. resources, capabilities and associated risks.”
need
Identifying a fungible technology that can be leveraged to create value for an application outside the core business helps in unlocking tremendous value for all the stakeholders. It creates a new revenue stream for the organization, creates value for new set of customers which the organization has not been serving and benefits society in general by solving product or process challenges outside the core business.
methodology
At Researchwire, we have a robust methodology developed through our diverse experience of assisting multiple clients across industries, and geographies and backed by our extensive research and discussions with dozens of subject matter experts.
- Identify the technology and characterize its core functionality, then compare it with competing technologies to identify its strengths and weaknesses.
- Identify and rank the potential applications basis underlying market potential,development cost and entry barriers in terms of legal compliances and certifications.
- Select from amongst the identified applications
- Select the most productive execution mode to do SWOT analysis of subject technology and identify potential applications
- Detailed Functional Analysis:subject technology, competing technologies
- Secondary Research:Patents, literature, trade publications & trade conferences Primary research with prominent scientists and industry professionals can be included based on the requirements of the subject matter as well as the inputs of the client.
The potential applications are ranked on the parameters of
Underlying market potential
Modifications required in the technology
Entry barriers due to legal compliance and certifications
- Priority based selection of potential application:High Risk high gain,High ROI, high market potential(Jewel) ,low market potential categories are evaluated.
- Avoid – low market potential and significant modification in technology required
- High ROI – low or moderate market potential with very little modification in technology required
- High risk high gain – high market potential but significant modification in technology required
- Jewel – high market potential and no modification in technology required
The feasibility of availability of resources to deal with applicable entry barriers, such as FDI regulations, trade agreements between subject countries, legal compliance, certification requirements, and tax implications, will be considered.
- High Execution mode:The ultimate goal is to create value for a new set of customers, either by improving the current performance on existing dimensions, introducing a new dimension, or maintaining the same while reducing costs. Creation of this value may require new set of resources. One of the following options will be selected based on the client’s priority,as well as an assessment of feasibility and risk:
- Product launch
- Technology out licensing | patent out licensing
- Merger
- Acquisition
- Joint venture
Reach out to us for a customized proposal.
